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Multi-angle to create "IP products" model, to meet the diversified consumer market
Since its establishment, Guangdong Binqi Holding Group Co., Ltd. has always been committed to providing consumers with high quality, innovative and safe food. The company has advanced production equipment, strict quality management system and an experienced R & D team to ensure that each product can meet the needs and expectations of consumers.
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2023
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2023 109 Autumn National Sugar and Wine Fair (Shenzhen Autumn Sugar)
The National Sugar and Wine Fair, known as the "barometer" of China's food industry, began in 1955 and is one of the large-scale professional exhibitions with a long history in China. The National Sugar and Wine Festival is held twice a year in spring and autumn.
Strive forward in encouragement
Guangdong Binqi Holding Group Co., Ltd. is committed to creating high-quality products, providing customers with high-quality products and services, allowing customers to obtain the best experience, and gaining a number of recognition and praise from the society.
Keen on charity, dedication of love
Guangdong Binqi Holding Group Co., Ltd. has always adhered to the concept of giving back to the society. Based on its concern and support for social welfare undertakings, the company has donated biscuits, candies and chocolate products and other snack foods to schools in the city for 5 consecutive years, so that students can spend a happy holiday.
"Optimization" strategy to improve market competitiveness
In the new economic era, it is not big fish to eat small fish, but fast fish to eat slow fish. The market is changing too fast, too many private enterprises have fallen down, and those enterprises that persist do not need to keep up with the times, but need to lead the times. It is the secret of Guangdong Binqi Holding Group Co., Ltd. (hereinafter referred to as "Binqi food") to do ordinary things extraordinarily well, keep up with the times and adjust the direction in time. In the face of the sharp changes in the snack food industry market in 2018, Binqi felt the economic downturn, consumption change and changes in channels and communication.
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In 2022, the food and beverage industry in Pengjiang Industrial Park will achieve a total industrial output value of 7.635 billion yuan.
Pengjiang Industrial Park has 47 health food and supporting enterprises. In terms of scale, there are 18 enterprises above scale. In terms of industry, there are 27 beverage and food enterprises and 20 supporting enterprises. Relying on Binqi Food, Dingyi (Master Kang), Tiandi No.1, Xiangfluttering (Lan Fangyuan), Hong Kong Meixin Food, Macao Dongwangyang and other industry leaders to lead the construction of a strong health food industry chain, supporting enterprises such as Huadian Energy, Origen, Hekang Packaging, Bingxin Packaging and Ansett Logistics have all-round improved the supporting level of the health food industry chain ". In 2022, the total industrial output value of the food and beverage industry in Pengjiang Industrial Park will reach 7.635 billion yuan, of which the output value of Dingyi food will be 4.181 billion yuan, and the tax revenue will be 0.147 billion yuan, which will increasingly demonstrate the agglomeration effect of advantageous industries.
Binqi Group is located in the province's only health food industry characteristic industrial park! Jiangmen Pengjiang this park lit up!
In 2021, the on-site meeting of high-quality development of industrial parks in Guangdong Province will be held in Jiangmen. At the meeting, Pengjiang Industrial Park was awarded as the only "Guangdong Characteristic Industrial Park" in the health food industry in the province.
Make happy, spread health
Binqi has been in the field of children's food for more than 20 years. It is the first food company authorized by Disney to carry out authorized brand operation. Binqi food bold innovation, Disney and children's play leisure food combination, force children's play food, get rapid development, in China's cartoon licensing field, China's children's leisure food industry fame. Next, Binqi will continue to maintain the stable sales development of children's products and children's play products, consolidate Binqi's leading position in "children's food", and form a phenomenon that "Binqi food" is the benchmark enterprise and other children's play enterprises follow and imitate.