NEWS CENTER

NEWS CENTER

"Optimization" strategy to improve market competitiveness

"Optimization" strategy to improve market competitiveness

In the new economic era, it is not big fish to eat small fish, but fast fish to eat slow fish. The market is changing too fast, too many private enterprises have fallen down, and those enterprises that persist do not need to keep up with the times, but need to lead the times. It is the secret of Guangdong Binqi Holding Group Co., Ltd. (hereinafter referred to as "Binqi food") to do ordinary things extraordinarily well, keep up with the times and adjust the direction in time. In the face of the sharp changes in the snack food industry market in 2018, Binqi felt the economic downturn, consumption change and changes in channels and communication.

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2023

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Leisure snacks fast consumer goods industry in the future "three" big trend!

Leisure snacks fast consumer goods industry in the future "three" big trend!

At present, the whole food system of domestic fast consumer goods manufacturers has been gradually improved, the total output value of the industry has increased year by year, the annual sales have maintained a steady growth of nearly 30%, and the compound growth rate of industry sales revenue has exceeded 20%. From the perspective of market area, the first-tier large and medium-sized cities have become the main battlefield of fast-consumer goods, and large and small supermarkets and franchise stores are full of fast-consumer goods. However, domestic fast-moving consumer goods manufacturers are far from reaching saturation. With the state's support for the western region and urban and rural construction, the gap between the east and the west is gradually moving closer to the regional balance, and the consumption level of second-and third-tier cities has been greatly improved.

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